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Marketing Managers
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
What a marketing manager does
Become a marketing manager
If you enjoy doing these activities, you might make a good marketing manager
- Figuring out how to use new ideas or things.
- Listening to others, not interrupting, and asking good questions.
- Noticing a problem and figuring out the best way to solve it.
- Thinking about the pros and cons of different options and picking the best one.
- Measuring how well a system is working and how to improve it.
Discover what you could earn in Washington
- Average hourly rate is $79 per hour with an average salary of $164,600 per year.
- Half of workers earn between $48 and $101 per hour.
- Half of workers earn an annual salary between $100,700 and $209,500 per year.
Marketing Manager job outlook
- There are 8,397 workers in this occupation in Washington.
- There are 1,581 openings per year in this occupation in Washington.