Market Research Analysts and Marketing Specialists

Information Technology In demand
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

What a market research analysts and marketing specialist does

Become a market research analysts and marketing specialist

If you enjoy doing these activities, you might make a good market research analysts and marketing specialist

  • Reading work related information.
  • Thinking about the pros and cons of different ways to solve a problem.
  • Noticing a problem and figuring out the best way to solve it.
  • Thinking about the pros and cons of different options and picking the best one.
  • Figuring out how a system should work and how changes in the future will affect it.

Discover what you could earn in Washington

  • Average hourly rate is $48 per hour with an average salary of $100,300 per year.
  • Half of workers earn between $29 and $63 per hour.
  • Half of workers earn an annual salary between $59,600 and $130,600 per year.

Market Research Analysts And Marketing Specialist job outlook

  • There are 23,413 workers in this occupation in Washington.
  • There are 3,951 openings per year in this occupation in Washington.

Growth rate by year

Education needed

Most of these occupations require a four-year bachelor's degree, but some do not.

Programs to get you there

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