Marketing and Entrepreneurship

Green River College ETPL
Green River Colleges' Bachelor of Applied Science (BAS) in Marketing and Entrepreneurship will provide graduates with the skills and abilities to perform market research, product development, product management, digital marketing and e-commerce, promotions development and management, sales and business development, and project management. Students will also learn supporting business topics such as accounting, business planning, and operations. In addition, graduates of this degree program will be prepared to start and grow new ventures. This degree is designed to prepare students for employment in a variety of marketing positions, including: market research analyst, marketing specialist, business analyst, product manager, sales representative, and social media manager. The skills learned in this degree can be applied in organizations ranging from small startups to large, well-established businesses. The BAS in Marketing and Entrepreneurship enables individuals with associates degrees to combine their lower-division technical or transfer preparation with upper-division credits in business, marketing and entrepreneurship. The result is a practical, application-oriented, Bachelors degree. The BAS in Marketing and Entrepreneurship also combines the breadth and academic rigor required for students who wish to continue their studies at the Masters level.

Financial information

Total tuition

$43,218.00

Total required fees

$0.00

Books and supplies

$0.00

Locations

Green River College, Kent Campus, Online

Instructional methods

Hybrid or Blended Program

Program details

2 Years

Length of training

Bachelor

Award type

180

Credits

N/A

Clock Hours

Additional details

Award name

BAS

Prerequisites

No Selection

Prerequisite courses

No

Other prerequisites

The entry requirements for the BAS in Marketing and Entrepreneurship program provide access to students from both academic transfer and career and technical programs. These entry requirements also ensure that prospective students are prepared for success once they enter the program. Entry requirements are: AAA, AAS or AAS-T degree with a cumulative GPA of 2.5 or better OR AA, AB, or AS degree with a cumulative GPA of 2.5 or better Completion of Math at the 097 level or higher (5 credits with a grade of 2.5 or better) Completion of Engl& 101 or Engl 126 or Engl 127 or Engl 128 (5 credits with a grade of 2.5 or better)

Program languages

English

Certification/license obtained as part of training program

N/A

Certification/license test preparation provided

N/A

Employment performance results

Program type

Marketing/Marketing Management, General

Completion rate

32%

Employment rate

70%

Typical (median) hourly earnings

$25.81

Typical (median) annual earnings

$42,925.00

Top industries for graduates

Program type

Marketing/Marketing Management, General

Retail Trade

21%

Other Industries

15%

Administrative Support

11%

Healthcare and Social Services

11%

Manufacturing

9%

Student characteristics

Enrollment
Number of students completing the program
109
Completion rate
32%
Average number of students who completed each year
36
Gender
Male
38%
Female
62%
Race
American Indian or Alaska Native
2%
Asian
11%
Black or African American
11%
Hispanic
14%
Native Hawaiian or Other Pacific Islander
0%
White
53%
Multi-racial
8%
Other
1%
Age
Under 20
4%
20 to 29
43%
30 to 39
34%
40 to 49
12%
50 and over
6%
Prior education
No high school diploma/GED
12%
High school diploma/GED, but no college experience
39%
Some college experience, but no degree
27%
Certificate or AA
16%
BA or higher
6%